SYNAESTHESIA
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About

The Firm

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The Founder

[Portrait]

JP Kellams

Founder, Synaesthesia

JP Kellams has spent his career building experiences that shouldn't exist yet.

As lead producer of Fortnite Festival from its launch in December 2023 through March 2026, JP oversaw every season of one of the most ambitious music-gaming products ever created — coordinating artist partnerships, production teams, and creative vision across a roster that included The Weeknd, Lady Gaga, Billie Eilish, Metallica, Karol G, Snoop Dogg, Hatsune Miku, Sabrina Carpenter, Bruno Mars, Gorillaz, LISA, and Chappell Roan.

Fortnite Festival didn't just add music to a game. It redefined what a music platform could be — putting hundreds of millions of players on stage with the world's biggest artists, creating a new category of interactive entertainment in the process. JP built that, season by season, from the ground up.

Before Festival, JP produced Superstar KO for Madden NFL 20 — the mode that brought DJ Khaled, Lil Yachty, Snoop Dogg, Migos, and Joey Bada$$ onto the football field, replacing traditional sports game commentary with a DJ hypeman and wrapping every match in a festival-stadium atmosphere.

Earlier in his career, JP worked on Metal Gear Rising: Revengeance — a game whose soundtrack became one of the most culturally durable in gaming history, going viral years after release and proving something JP has always believed: that the right music in the right interactive context doesn't just enhance an experience — it defines it.

JP founded Synaesthesia because the intersection of gaming, music, and live experience is no longer a niche — it's the frontier of entertainment.

That's what Synaesthesia is.

Team

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What We Believe

We believe the best music-gaming experiences aren't marketing. They're art.

We believe craft and culture are inseparable — that the experiences people remember were made by people who cared deeply about both.

We believe boutique means something. It means every client gets senior attention, experienced judgment, and a team that has done this before at the highest level.

We believe this intersection is still largely unexplored, and that the studios, artists, and brands who move thoughtfully into it now will define what interactive entertainment becomes.